Your ads are paying for searches nobody wanted.
Connect your account read-only, pay $49, and in about ten minutes you get a PDF that names every search you shouldn't have paid for, the negative keywords that stop it, and the settings quietly wasting the rest.
The ledger · Client A90 days
of Client A's spend never appeared in the search terms report. Broad match hid it.
different actions counted as a "conversion", so the bidding algorithm chased YouTube views as hard as leads.
a month recoverable, by our estimate, from five fixes. The first two take half an hour.
Three steps. None of them is a call.
Connect, read-only
Sign in with Google and pick the ad account. We ask for read access only. We can see your reports; we can't touch a campaign.
Pay $49, once
Card or wallet through Stripe. No subscription unless you add the weekly watch. Refunded automatically if we find less than $49/month.
Read the PDF
Ninety days of search terms, keywords, budgets, bidding and tracking, analysed and written up. The negative list is ready to paste.
Seven pages you can act on the same afternoon.
- 01The short versionHealth score, every problem found, and its monthly cost.p.2
- 02Where the money wentWasted search terms, grouped by why they're waste.p.4
- 03Ready-to-paste negativesExact and phrase negatives, never one that blocks a converting term.p.5
- 04Budget, bidding, trackingLost impression share, bid strategies, which conversions the algorithm chases.p.6
- 05The fix planFive steps, ordered by money saved per minute.p.7
One price. One rule.
The full audit of one Google Ads account.
- 90 days of search terms, line by line
- Ready-to-paste negative keyword list
- Budget, bidding and conversion-tracking review
- Prioritised fix plan
- PDF in about ten minutes
The weekly watch. Same audit, every Monday, only what changed.
- New wasted terms since last week
- New negatives to paste
- Budget and tracking alerts
- Cancel from any email, one click
If your report finds less than $49 a month of recoverable spend, the refund goes out automatically when the report does. You don't have to ask.
Asked and answered.
What exactly do I get?
A PDF report (6–8 pages) emailed to you, usually within ten minutes: an account health score, every search term that cost you money without a chance of converting, a ready-to-paste negative keyword list, a review of budgets, bidding strategies and conversion tracking, and a step-by-step fix plan ordered by money saved per minute of work.
Do you change anything in my account?
No. We request Google's read-only scope and never write. The report tells you what to change; you make the change. For one-off audits we delete the access token as soon as the report is generated.
Which accounts does it work on?
Any Google Ads account with Search campaigns and at least 30 days of spend. Performance Max, Shopping and Display are included in the budget and tracking checks; search-term analysis covers Search and the search portion of PMax where Google exposes it.
What if you don't find much?
If the report finds less than $49 a month of recoverable spend, you're refunded automatically. You don't have to ask.
Is a $49 report as good as an agency audit?
It's narrower and faster. It does the part agencies charge most for, the line-by-line search-term and settings review, without the sales call. It doesn't redesign your strategy or write new ads.